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Smarter Business on Vodafone IE

The Future of Business in Ireland

Learn about smarter working at our Smart Business Workshops 


What is the future of SMEs in Ireland?

SMEs are the backbone of Irish society. Open Conversations is a new initiative from Vodafone Ireland to engage this sector and gain insights about the future of business. We commissioned research from Amárach of nearly 600 participants. These included SME employers and employees, and a panel of SME industry experts and representatives. We talked to them about their growth, ways of working, investment, technology, skills and training.

Why are SMEs so important?

SMEs make up 95% of Ireland's business economy and generate 56% of its total turnover. 

"I think the SME sector is hugely important for Ireland. It’s where groups of five and ten people are employed, it’s not Dublin centric – it goes right across the country and it really represents a massive part of employment in Ireland”

Bobby Kerr, Irish entrepreneur and broadcaster

New ways of working helps attract and retain talent

Nearly full employment brings fresh challenges for business owners. SMEs plan to overcome this through significant investment in staff attraction and retention in the next five years. Our research found that 77% of SME employees are in favour of remote, flexible or smart working practices but only 9% of SME owners are fully embracing it

Regina Moran, Enterprise Director, Vodafone Ireland 

Want to make your company a Smart Business?

We've worked with the SFA and Abodoo to develop these guides 

Download 'The Future of Business in Ireland: A Conversation with SMEs'


Speak with a Smart Business Expert

or Call 1800 855 696

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